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Movie industry
Trends:
1. Squeeze in the middle:
"JOE SWANBERG makes films about the romantic lives of young urbanites. He shoots quickly with a digital camera and asks actors to wear their own clothes. His films, which tend to cost between $30,000 and $50,000 to make, are almost never shown in cinemas. Instead they are available on pay-television as video-on-demand, as downloads from iTunes (Apple’s digital store) or as DVDs. By keeping his costs down and distributing digitally, Mr Swanberg is making a living. Technology was expected to help young artists like Mr Swanberg. In 2006 Chris Anderson, the author of “The Long Tail”, predicted that the internet would vastly increase the supply of niche media products and bring audiences to them. That has certainly happened. But so has the opposite. In film, music, television and books, blockbusters are tightening their grip on audiences and advertisers (see article). The growth of obscure products has come at the expense of things that are merely quite popular. The loser in a world of almost limitless entertainment choice is not the hit, but the near-miss. read more from the Economist
Industry Threats
Distribution: a revolution is coming...
....but, it might take a long, long time...
there was a great analysis of the troubles with movie distribution business models here by TechCrunch: Hollywood Has A Great Online Distribution Model — If You Hate Selection
basic points:
Rise of Bollywood:I recently read an article where Indias new money is coming to the rescue of Steven Spielberg's DreamWorks studio (owned by Viacom). There is a huge conglomerate from india called "Reliance group" that is talking about funding the famous film business.
read more
Venture Capital investmentsThe film industry is one of the biggest high-risk / high-reward businesses in America, and is on of the USA's top exports around the world...culture, as well as profits.
More investment going to Hollywood — A new $200 million private equity fund raised by FilmBankers International LLC will invest directly in the production of independent films in the United States. The firm is still fundraising, but plans to use the money for films with a budget range of $10-20 million. FilmBankers bases funding decisions on a “credit score”, which attempts to predict the potential success of a film. The fund is part of a new wave of private capital headed for Hollywood, with hopes of outmaneuvering the time-worn blockbuster model of the big studios. News via TheDeal.com.
Talent Agency
CAA raising $150M to $200M venture fund with DFJ, for entertainment investingCreative Arts Agency, the large talent agency in Hollywood, is raising a $150 million-$200 million venture capital fund to invest in startups in the digital/entertainment sector, according to PaidContent.
PaidContent said Silicon Valley firm Draper Fisher Jurvetson is working with the CAA to help manage the fund. Tim Draper, a lead partner at DFJ, did not deny the report, but told VentureBeat he couldn’t say anything at this time because of regulations that govern the fund-raising process (fund managers are not supposed to make public solicitations).
The report also said Brian Garrett and Rick Smith, former partners at Palomar Ventures, and Brett Brewer, former president of Intermix, are working with Michael Yanover, head of business development at CAA on the project. The money for the fund is coming from traditional LPs.
The report said that rival agency ICM has also been working on raising a fund, and has been in contact with Paul Jacobs, CEO of Qualcomm about the project.
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